Skully's Styling Gel represents an impressive addition to my portfolio, showcasing my expertise in creating compelling packaging and captivating social media designs.
Tailored specifically for a male demographic, the design of this brand takes into account the preferences and needs of the target audience. To convey a masculine appeal, I incorporated the color blue, which is commonly associated with masculinity. However, to ensure the name stands out prominently, I opted for a contrasting white color. This contrast creates visual impact and draws attention, making the brand name easily recognizable.
With a brand name like "Skully," I sought to capture consumer interest by incorporating a skeleton with styled hair into the design. This creative choice adds an element of intrigue and distinctiveness, appealing to the target audience's aesthetic preferences.
The packaging design resonates with consumers by clearly highlighting the specific contents that are sought after in men's styling gel, such as black castor and flaxseed oil. By communicating these key ingredients, the design establishes credibility and addresses the specific needs and preferences of the target audience.
With Skully's Styling Gel, I not only demonstrate my design skills but also showcase my understanding of the target demographic and the importance of creating a visually appealing and informative packaging design.
TDZ Design
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